Outbound & Cold Outreach in Hengelo
Why here
Two things make outbound from Hengelo different. The first is who you talk to. Call purchasing and you get a price request; call the technical side and you get a conversation about what is being developed and when capacity will be needed for it. Our messages and scripts are written for that, with the objections that genuinely come up here: we already have a regular supplier, we make it in-house, and have you done this before. The second is the border. Germany is half an hour away, but the threshold is not distance. The buying conversation is more formal, documentation is asked for earlier, and the register of language is different. So we set up a separate sequence for it, with its own list and its own approach, once we have tested whether your offer can be placed there.
No list of offices — just honesty: we work remote-first and come on-site where it truly matters, by plane if that is what it takes. Travel costs are charged on.
Our approach
Which technical roles you want to speak to and which signal makes a company relevant now is settled first. Then we build the Dutch list and check it. You get an opening message, follow-ups and a call script with the objections from your own market. We check the sending setup beforehand. The sequence towards Germany is set up alongside it, with its own list and its own form of address.
Frequently asked questions
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Enquiries already come in by themselves. Why would I call?
Because those enquiries come from customers who already know you, which means they also determine what you make and what it may be worth. Calling is the only way to appear on the radar of companies that have no drawing yet. That conversation is not about capacity but about what they are developing.
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We do not speak fluent German. Can that sequence still work?
The written sequence can be set up in the right register, and we first test whether your offer can be placed there at all. For the phone we agree in advance who holds that conversation and what happens if it continues in German. Promising that language does not matter would be nonsense; deciding in advance who carries it is a choice you can make.
What you invest depends on what we build. The homepage says where it starts.
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And then?
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Contact
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