Why here

In the Foodvalley the audience is finite, and that is an advantage. A list built on industry codes mostly returns companies that happen to mention food somewhere in their registration; the buyer you actually want is distinguished by something else entirely. We select on what decides whether a conversation is worth having in this chain: which certification a buyer holds, which sales channel they sit in, which season they work to, and whether they run private label or their own brand. Signals about timing come with that — a new production line, an approaching audit, an expansion on Frankeneng, or a shifting commodity price. And because everyone in this region runs into everyone else, we lay the list against your existing customers, suppliers and contacts first, so you never approach someone cold whom you met at a trade fair last month.

No list of offices — just honesty: we work remote-first and come on-site where it truly matters, by plane if that is what it takes. Travel costs are charged on.

Our approach

Who you actually want to speak to is the opening question: which link in the chain, which channel, which certification. On that we build a first selection, enriched with the signals we select on, and run it against your own contact base. You review the list line by line. Then we write the opening lines per segment and configure the cadence across email, LinkedIn and phone in your CRM.

Frequently asked questions

  • We sell to a handful of large buyers. Is lead generation worth it?

    Yes, but not as a volume story. With a small number of large buyers, lead generation is about opening second and third doors inside those same companies — another category, another site, another country — and about a short list of comparable buyers you do not serve yet. That is precision work: few names, but the right ones.

  • Does selecting on certification beat selecting on industry?

    In the food chain, nearly always. An industry code says nothing about whether a buyer is allowed to list you; a certification requirement does, because it decides whether you qualify at all. Selecting on it drops a large share of the list immediately and leaves companies where the conversation will not die on an audit you cannot produce.

What you invest depends on what we build. The homepage says where it starts.

See the ways we work together

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