Service area
Sales in Zaanstad
Zaanstad is a manufacturing city: cocoa, oils, flour and biscuits have been processed here for generations, and food production still carries a large share of the municipality's industrial employment. The matching transshipment runs through the Achtersluispolder. Dcraft Of Sales works remote-first and comes on site where it makes the difference.
No list of offices — just honesty: we work remote-first and come on-site where it truly matters, by plane if that is what it takes. Travel costs are charged on.
The market
The Zaan region was once called the larder of the Netherlands, and that structure is still visible. A cluster of food-ingredient companies lines the river Zaan, with the matching storage and transshipment handled at the Achtersluispolder — import containers of cocoa beans in, export containers of cocoa powder out. On the North Sea Canal side, the Port of Amsterdam and the municipality are developing HoogTij into a waterside logistics estate. Westerspoor runs on distribution, with large centers along the railway to Amsterdam. Zaandam is also home to Albert Heijn's head office. The flip side: the economy leans heavily on industry, logistics and construction, with relatively few office jobs.
The sales reality here
In Zaan industry, selling rarely runs through a sales department. Orders arrive with the director, the plant manager or the estimator, and the relationship with a buyer can go back two generations. That is a strength until a purchaser is replaced by a central procurement organization steering on price per kilo or per container and tendering annually. At that point it turns out there is no second contact, no alternative account in the same sector and no story that reaches beyond quality and reliability. The work lies in spreading dependency: more decision-makers per customer and a pipeline that does not come from one supply chain.
Business parks and office districts
- Achtersluispolder
- HoogTij
- Westerspoor
- Molletjesveer-Noorderveld
Six services in Zaanstad
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AI Lead Generation
AI lead generation for Zaanstad food and logistics suppliers: opening adjacent chains and finding the second decision-maker at clients you have.
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High-Ticket Closing
We sit in on the annual negotiation of Zaanstad suppliers, opposite buyers who steer on unit price and put the volume out to tender each year.
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Outbound & Cold Outreach
Outbound for Zaanstad suppliers in a market run on annual contracts: approaching well before the buying window, with a plain, factual message.
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Sales (Re)structuring & Selection
A first sales structure for Zaanstad industrial firms where the plant manager takes the orders, with the annual negotiation as a planned process.
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Sales Automation & CRM
A CRM for Zaanstad industry without a sales department: annual contracts with end dates, several contacts per customer, and a view of dependency.
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Sales Training & Coaching
Training for Zaanstad plant managers and estimators who sell on the side: negotiating with a professional buyer and building a second contact.
Frequently asked questions
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We supply the food industry. Do you understand that market?
We know its commercial mechanics: annual contracts, price per unit, quality audits and buyers steering on volume. What we add is not expertise in cocoa processing but structure: more than one contact per customer, a fixed preparation routine for the annual negotiation, and a story about supply certainty and total cost rather than quality alone.
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Our revenue hangs on a handful of large customers. What can you do about that?
In the Zaan region that is the rule rather than the exception, particularly among suppliers to the food cluster. We start by making the concentration visible — how much revenue disappears if one contract ends — and then build deliberately toward new accounts in adjacent chains. That is quarters of construction work, not a campaign of weeks.
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Can you join us on site in Zaandam or Wormerveer?
Yes. We have no premises in Zaanstad and we work remote-first, but with industrial companies sitting in is exactly where the value is: on a customer visit, on the phone with a buyer, or while preparing a contract negotiation. Travel costs are charged on.
Service areas nearby
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